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Athletic wear is a necessary clothing item that both men and women need. The wholesale athletic clothes industry is overgrowing, with more and more businesses opening up. Workout clothes are popular among sports teams and organizations that need to purchase them in bulk, like school sports teams.

Who can buy wholesale sportswear brands?

It is a false notion that wholesale women’s active wear is only for sportswear stores. Gym visitors or athletes in-training can purchase cheap workout clothes in bulk. Some wholesale sellers will sell by the dozen, and individuals can buy 12 women’s active sets. Other sellers will require a re-seller permit and may only allow purchases in the thousands.

Reasons to purchase workout clothes in bulk

The main reason to purchase anything in bulk is the cost associated with buying in large quantities. This also applies to sports teams who need apparel for a group of 20-30 individuals. For individuals, having a fully stocked closet will mean less laundry and never running out of workout clothes. Variety is another reason to buy in bulk. Athletic clothes for women are available in many styles and colors and can be purchased, so ladies wearing workout clothes for women never repeat the same outfit during the week.

How to start selling workout wear for men and women

Before setting up a shop to sell, for example, athletic wear for women, carry out a market research survey. The survey will provide information about what kinds of purchase habits the women in the area have. Create a niche market, so the workout clothes stand out from what is available elsewhere. Prepare a business plan and look for funding. After acquiring funds to set up a shop, start deciding which manufacturer to buy wholesale workout clothes from. Finally, brand the clothes, so they are unique to the company.